Similar but incomparable.

Discovery Set

$40.00
New
The Story
One language, many accents.

Four releases dedicated to people, alike and incomparable. One territory holds all of them, musky and woody and ambery and spiced, and the accents are what separate them.

The name comes apart into one reading and no more. Stereo, meaning multi-dimensional, and type, meaning the person, with the rest left open. Daily life dulls the senses, and this is built to work against that, looking past the rote perspective for the strange and unusual.

Four origin stories, each written as a before and an after, and everyone finds the one that matches their own rhythm.

The Perfumer
Lucas Sieuzac · Olaf Larsen · Angéline Leporini-Poubeau · Bertrand Duchaufour
The Brand

Stereotype's first collection is four releases dedicated to people, alike and incomparable. They sit in one territory, musky and woody and ambery and spiced, and every one of them speaks with a voice of its own. All four are made in France, with a different hand on every one of them. One language, many accents, and four separate ways of speaking it.

The name comes apart into one reading and no more. Stereo, meaning multi-dimensional, and type, meaning the person, and it declines to finish the sentence. What it makes turns the box inside out and looks past the rote perspective for the strange and unusual. Daily life dulls the senses. This is built to work against that, and life's beautiful oddities get taken as they come rather than tidied away.