Discovery Set

Discover the debut collection from Jouissance, inspired by the lives and creations of three elemental sensual writers.

La Bague D'O takes inspiration from The Story of O by Pauline Réage. It evokes the experience of a car ride to an undisclosed location, the luxurious routine of dressing, and the act of submission. The aroma blends feminine florals with castoreum tones, creating an allure that is both elegant and provocative. Embrace La Bague D'O to embody the essence of a secret society.

En Plein Air is inspired by the world of art critic and memoirist Catherine M. Grass. It captures the sensual experiences of cruising, the thrill of a secret meeting, and the sensory overload of Rohmer movies. With a citrus base and earthy notes, this scent is perfect for those who want to embody the essence of an unassuming art critic headed to an 'event'. Passages from Anaïs Nin's diaries were used to create this unique fragrance.

Embrace the avant-garde with Les Cahiers Secrets. This timeless scent, infused with the luxuries of Parisian life and the power of female friendships, is the perfect choice for those seeking a powdery 'grandma' aroma with a touch of flushed-skin spices. Indulge in the odysseys of self-discovery and unlock your inner artist with every spritz.

Jouissance Parfums is a London fragrance house founded by Cherry Cheng, whose academic formation spans Sotheby's Institute of Art and Goldsmiths, University of London. The brand was born from the books that get read beneath the sheets — transgressive works of female authorship that still unsettle and captivate. Its name comes from a concept explored by French feminist writer Hélène Cixous: a sensual, mystical abundance understood as the source of female creative power, linked to women's capacity for pleasure that transgresses the limits set for it.

Jouissance fragrances are made to provoke. Trained in classical traditions but driven to disrupt, each composition moves between the shocking and the sublime — animalic undertones, aldehyde accents, accords that surface buried memory. Beyond the bottle, the brand cultivates a living cultural community: sourcing out-of-print books, hosting salons, banquets, and film screenings, and supporting the next generation of female creatives through commissions and collaborations. Écriture féminine — the specificity of women's language and expression — is the animating principle behind everything Jouissance makes.