Woha Parfums grows out of an architecture studio in Elche, Spain, where scent is treated as another material to design with. Each release in the label's Arquitectura Líquida collection begins life as a built space — a real project from the studio's own portfolio — before it's translated into fragrance. The result reads less like a perfume line and more like a set of spatial studies you can wear.

Calahorra, the collection's opening scent, draws its structure from a café tucked inside a historic tower's vertical garden. The Eyes of Your Skin reimagines an industrial building turned multisensory office beside the salt flats of Santa Pola, and Om Ah Hum traces a home renovation built around holism, meditation, and daily ritual. Even the bottles follow the same logic, folding architectural composition and materiality into the object itself.