Faux

Slip into a world of unapologetic luxury.

Faux captures the intoxicating essence of a brutalist boudoir—where faux mink fur meets waxed peach, orris powder dances with imported incense, and suede linings whisper of vintage glamour. 

This is the scent of desire incarnate: sweet makeup memories, smoldering Japanese incense, and the ghost of dry-cleaned fur coats. Daring, sensual, utterly uncompromising.

• Bryson Ammons

Founded by perfumer Bryson Ammons and beauty artist Eddie Hodges, The Alloy Studio is an experimental fragrance house built on the belief that perfume is an invisible form of glamour.

The brand explores how sensory experiences shape personal identity, using fragrance as a powerful, unseen means of self-expression. Known for their bold approach, The Alloy Studio’s creations feature uncommon ingredients, unconventional scent profiles, and unapologetic energy.

Each fragrance is hand-batched and bottled in New York City.